The HP Green Quotient

Pretty self explanatory and simple. HP wanted to promote its eco friendly servers.

HP Slim line, find the PC

Created a contest promoting the brand new HP Slimline PC. The PC was positioned as a Lifestyle product, hence the game. Users needed to find all the hidden Slimline PCs in the room in 10 seconds. I managed to find all in 1 second. But then that's coz i came up with it. Heh!
The link is still active somewhere. If i get my hands on it i shall link these images to it, and you could try your luck too.

7Up.in

Conceptualised the entire site to promote 7Up, Fido and Lemon and Lime flavour. This site had interesting engaging ideas that was well received by users.

Lemon Bureau of Investigation

The brief was to promote their offline campaign that asked patrons to look under their crown for lemons. The more the number of lemons, the more the money they'd get. So after much brain storming I came up with this concept of bringing alive what i aptly christened, the Lemon Bureau of Investigation. We created a microsite that asked people to hunt for the crazy 'Le Mony' gang that had been up to mischief. Interesting reports and games were created and winners were presented with more money. :)

This campaign was received well and this time when life gave you a lemon, you probably felt lucky.